An Accurate Share of Display by Category/Brand/Competitive Brands
- Weekly reporting rolled up to an annualized number
- Monitors display type and location in the store
Timely/Actionable/Real-Time reporting regarding:
- Category display compliance at store level
- Plan-O-Gram compliance monitoring vs. approved store plan-o-gram
- Accurate view/reporting of new item placement at store level
- View of out-of-stock opportunities
- View of point-of-sale execution/zone pricing
Control-testing opportunities for merchandising initiatives
- Provides one view of the truth regarding merchandising execution/consumer take away
Labor resource deployment efficiency: “Retail on Demand”
- Real time reporting on display/shelf opportunities for prioritized retail deployment in individual stores
Provides an unbiased, critical view of the truth that encourages promotion collaboration between manufacturer and retailer.
Collective result: tangible and significant trade promotion ROI! (The opportunity is what Store Eyes provides; the collective result--of all involved--is ROI.)
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